In recent years some shops have seen the majority of their trade move online, with companies like Amazon and ASOS taking big chunks out of shops selling books and clothing. This new trend has even led to the opening of ‘the last bookshop’ in Bristol.
However, I believe that with something as sensory as flowers it is important for florist to have a physical shop that potential clients can visit.
Here are three reasons why I think it is important:
My customers can see and smell the flowers
I could rent a workshop somewhere else in Bristol and aim to attract my customers through online promotion alone. But I want people to be able to see and smell the flowers when they walk into our Bedminster shop.
They can then make a decision on the flowers they want for an everyday occasion, corporate occasion, wedding or funeral based on a face-to-face conversation with an experienced florist and looking at the flowers in person.
Venue for workshops
As well as being a base from where I can sell my flowers, my Bristol shop also doubles as a great venue for floristry workshops – with the next one taking place this July (keep an eye on this website for the date).
People know where I am
Last but not least it’s important that as a florist we have a physical store so people know where we are. If they have any questions it gives them another option, they can call the shop, email us or simply pop in.
If you would like to discuss flowers for an everyday occasion, wedding, funeral or if you’re interested in joining our growing list of corporate clients please call into our Bedminster shop.
You will find us at 66 Parson Street, Bedminster, Bristol.
We offer free delivery for customers in the Bedminster area and competitive prices for those based in the wider Bristol area.